HARVEY NICHOLS: RECYCLED DENIM STATIONERY
28 October 2020
WALKERS: CELEBRITY CRISPS PROMOTION PACK
14 October 2020
The challenge:

Macmillan wanted a reusable stand-up £1 coin collector showcard, to encourage a specific £1 donation and make a display of the cash collected.

Our response:

We developed a showcard constructed of two pieces, so that pound coin apertures could be cut to the required depth to hold the coins in the front side. One of the biggest challenges was to make the apertures just the right diameter, so that the coins were gripped to prevent them falling out but could be easily removed without creating damage. This is a fun and novel alternative to the usual collection boxes.